Page 27 - FoodFocusThailand No.218 MAY 2024

SPECIAL FOCUS

Innovative Ingredients and เอกสารอ้างอิง / References
Preservation Technology: 1 https://www.verifiedmarketreports.com/product/ready-to-cook-food-market-size-and-
Enhancing Food Quality and forecast/
Health Benefits 2 https://finance.yahoo.com/news/ready-eat-food-market-projected-161500849.html?guc
RTE and RTC meals are popular choices counter=1&guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvbS8&guce_referrer_
for fast and convenient dining, although sig=AQA AAEADTtQejvI2W3keZe09mRF3sZ675f-mkEhEYCnoOprJWbltX1ZFxXRI
concerns linger about potential flavor WpSVZPsXZPJFesJYJB1bxpMAGt5K7TnJ1H6HzGbmHFUKZVBz_ejVRXh_FlpDuqQYo
changes and alterations from processing 1ggHJ2fdnVDhSsS-dg_qTv_uvodxCnSLvpijgqCTwuhF-tOCT2I
3
methods. However, the market remains https://dpointernational.com/food-industry-news/rd/beyond-limits-enhancing-nutrition-in-
highly competitive, with leading players the-world-of-convenience-foods/
constantly innovating to stay ahead.
A key focus in developing RTE and RTC
foods lies in leveraging innovative raw More Information Service Info C001
materials. Here are some trending
ingredients commonly used to enhance
product quality and provide health
benefits.
BENEO’s revolutionary technology
modifies native rice starch, enhancing
texture and stability in various dishes
without chemical additives. This
innovative product enables food
manufacturers to create clean label food
preparations, including cold processed
sauces, dressings, dairy desserts, and
bakery fillings, using an instant functional
native rice starch for the first time. The
new ingredient ensures soft and creamy
textures along with exceptional product
stability, even under challenging
processing conditions like shear and
acidity. Additionally, Palsgaard’s fat
crystallizers ensure product shelf-life
stability by preventing oil separation,
while Halcyon Proteins offers specialty
flavorings derived from natural yeast
extracts, aligning with consumer
preferences for clean-label convenience
foods. These advancements address
taste concerns and cater to evolving
consumer demands for high-quality,
convenient meal solutions.
Conclusion: Strategies for Thai
Entrepreneurs to Thrive in the
Global RTE & RTC Market
The RTE and RTC market is booming
worldwide, driven by factors like busy
schedules, urbanization, and a growing
interest in global cuisines. To tap into this
lucrative market, Thai entrepreneurs
should focus on developing products that
align with consumer needs and
preferences. This includes prioritizing
convenience and speed in preparation,
offering healthy options with robust
flavors, leveraging innovative
technologies for quality preservation,
using high-quality ingredients, and
designing eco-friendly packaging. By
meeting these criteria, Thai businesses
can compete effectively on the global
stage and capitalize on the growing
demand for RTE and RTC products.

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