Page 28 - FoodFocusThailand No.220 July 2024

SPECIAL FOCUS

Several food and beverage products are also specifically Power-up snacks
tailored to meet the nutritional needs and lifestyle demands The keto-friendly, low-sugar
of working-age groups. For example, energy bars and Bulletproof Protein Crisp Bar is ideal
protein shakes are popular choices, providing a convenient for keto dieters seeking a bar with a
source of protein and carbohydrates for sustained energy simple ingredient list and no artificial
throughout the day. These products often come in various sweeteners. These bars are gluten-
flavors and formats, catering to different taste preferences and dairy-free, providing 11 g of pea
and on-the-go lifestyles. Additionally, functional beverages protein, 1 g of sugar, and 4 g of net
enriched with vitamins, minerals, and antioxidants are carbs. Available in delicious flavors
gaining popularity among working professionals, offering like salted caramel, peanut butter chocolate chip, coconut
a quick and refreshing way to replenish nutrients and stay chocolate chip, and chocolate mint chip, they ensure quality with
hydrated during busy days. Innovative product formats, peanuts and peanut butter sourced and tested to meet EU toxin
such as meal replacement shakes and nutrient-packed compliance. They are perfect for those minimizing carbohydrate
snack packs, offer convenient options for those with hectic intake.
schedules, providing essential nutrients in a portable and
easy-to-consume form. If you are seeking inspiration for Image source: https://www.garagegymreviews.com/best-low-sugar-protein-
bars
convenient, nutrient-rich solutions tailored to this
demographic, look no further than these intriguing Vitamin-infused water
examples: Ditch the dull water routine with a single-
serving packet of 310 Wildberry Hydrate
Nutrition for cognitive wellness Electrolyte Drink Mix. This delicious,
GABA (gamma-aminobutyric acid) is a electrolyte-rich beverage transforms plain
naturally occurring brain chemical that water into a functional powerhouse by
acts like a brake on the nervous system. boosting your energy and immunity with B
It is thought to be involved in everything vitamins and vitamin C. Perfect for peak
from relaxation and sleep to muscle performance and defense, shake or stir, and
control and blood pressure. Our bodies enjoy. It is the ideal solution for a busy lifestyle!
naturally produce GABA, but it is also
found in a variety of foods like tempeh, Image source: https://th.iherb.com/pr/310-nutrition-hydrate-electrolyte-drink-
kimchi, and sourdough bread. For added mix-wildberry-30-sticks-0-18-oz-5-1-g-each/114806?gad_source=1&gclid=C-
convenience, GABA supplements are also available in jwKCAjwgdayBhBQEiwAXhMxtjhKu9Ox0VDqVmfLeTpj76AkleuS-htBrPvV_
capsule form. Djyqjknb6du8mBVExoCfZUQAvD_BwE&gclsrc=aw.ds
Image source: https://th.iherb.com/search?kw=gaba A recipe for success
The data is clear: Millennials and Gen Z prioritize health and are
Meal replacement options willing to embrace convenient, functional food options. This
This on-the-go nutrition in a bottle packs presents a unique opportunity for product development, research,
a complete, balanced meal in a and innovation within the food and beverage industry. By
convenient and delicious format, understanding the specific needs and preferences of working-age
ensuring a meal is never missed. Each populations, you can develop targeted solutions that not only fuel
ready-to-drink bottle is packed with their busy lifestyles but also contribute to their overall well-being.
essential nutrients like fiber, complex The possibilities are endless, from reformulating existing products
carbohydrates, and 15 g of protein, along with a focus on added vitamins and minerals to creating innovative
with vital micronutrients for a healthy snack packs and meal replacements that are both delicious and
diet. One Feed Original drink equals one nutritious.
meal, perfect for breakfast, lunch, or dinner.
Image source: https://en.feed.co/collections/bottle-format
More Information Service Info C002
Daily dose of essentials
Easy-to-drink protein really exists!
Break all the rules for eating protein เอกสารอ้างอิง / References
with this versatile, odorless protein 1 https://www.msci.org/understanding-a-multigenerational-work
powder. Enjoy it cold or hot-both are force/#:~:text=By%202025%2C%20millennials%20will%20ac
equally good. Delicious and wow- count,they%20are%20engaged%20at%20work.
https://lifesum.com/page/gen-z-and-millennials-prioritize-spending-on-
2
worthy, Super Clear Protein Jelly is a healthy-food-over-netflix-during-cos
convenient plant-based option with 3 http://lib3.dss.go.th/fulltext/C_book/e_book//613.0434%E0%B8%AD
only 35 kcal, no cow’s milk or soy, 0% 176.pdf
sugar and fat, low sodium, and fortified with extracts like https://www.medicalnewstoday.com/articles/326847
peach ceramide, astaxanthin, pine bark, Q10, as well as https://en.feed.co/collections/bottle-format
tomato and melon extracts. Aside from its delectable taste, https://shop.line.me/@superyou/product/1005761213
the product also boasts satiating properties that contribute https://www.garagegymreviews.com/best-low-sugar-protein-bars
to a feeling of fullness and support skin health and beauty. https://th.iherb.com/pr/310-nutrition-hydrate-electrolyte-drink-mix-wild
berry-30-sticks-0-18-oz-5-1-g-each/114806?gad_source=1&gclid=C
Image source: https://shop.line.me/@superyou/product/1005761213 jwKCAjwgdayBhBQEiwAXhMxtjhKu9Ox0VDqVmfLeTpj76AkleuS-ht
BrPvV_Djyqjknb6du8mBVExoCfZUQAvD_BwE&gclsrc=aw.ds
28 FOOD FOCUS THAILAND JUL 2024

25/6/2567 BE 09:31
24-28_Special Focus_����������.indd 28 25/6/2567 BE 09:31
24-28_Special Focus_����������.indd 28