Page 46 - FoodFocusThailand No.145_April 2018
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STRATEGIC R & DD
             STRATEGIC R &





               Eye Health Ingredients



               Market & Benefits











               Eye health ingredients market size is set to surpass      U.S. eye health ingredients market could witness over 5% growth
               USD 290 million by 2024; according to a new research   through to 2024. Growing consumer health consciousness coupled
               report by Global Market Insights, Inc. Rising diseases   with increasing product launches will drive the regional demand. Low
               including age-related macular degeneration (AMD),      vision and blindness is observed in over 3.2 million people in the
                                                                      North America in 2015, which is estimated to surpass 6 million by
               diabetic  retinopathy,  glaucoma  and  cataracts  will   2024.
               propel product demand. Protection from UV radiation,      Europe, led by Germany and UK will witness growth over 5.5%.
               elimination of free radicals and enhancing strong      High geriatric population along with increasing consumer spending
               vision are other key features stimulating the industry   on healthcare will propel the regional industry growth. China and
                                                                      India together will witness CAGR over 6.5% up to 2024. Increase in
               growth.                                                consumer purchasing power along with growing consumer interest
                                                                      for a healthy lifestyle will stimulate industry growth.
               Eye Health Ingredients Market
               Zeaxanthin and lutein are the broadly used eye care ingredients, high   Eye Benefits of Lutein and Zeaxanthin
               efficiency and effectiveness in lower dosages causes low zeaxanthin   Lutein and zeaxanthin are two types of carotenoids (kuh-RAH-teh-
               consumption compared to lutein. Lutein will witness CAGR exceeding   noids), which are yellow to red pigments found widely in vegetables
               6.5% up to 2024. Rising demand for infant supplementary to overcome   and other plants. Though lutein is considered a yellow pigment, in
               vision deficiency among children are the main   factors driving   high concentrations it appears orange-red. Cooked spinach is one
               lutein demand.                                                  of the best natural food sources of lutein and zeaxanthin.
                  Bilberry extracts will be worth over USD 25                        In nature, lutein and zeaxanthin appear to absorb
               million by 2024. Potential application outlook in                     excess light energy to prevent damage to plants
               healthcare industry to treat vision disorders will                    from too much sunlight, especially from high-
               enhance the product penetration. Retinal health                       energy light rays called blue light.
               enhancement and blood sugar level                                       In addition to being found in many green leafy
               maintenance are the key substantial benefits.                        plants and colorful fruits and vegetables, lutein
                  Demand for animal eye health ingredients                          and zeaxanthin are found in high concentrations
               market will witness over 7% growth up to 2024.                       in the macula of the human eye, giving the macula
               Preventive care among owners of pet and                              its yellowish color. In fact, the macula also is called
               commercial animal will remain a key driving                          the “macula lutea” (from the Latin macula, meaning
               factor for the segment.                                              “spot,” and lutea, meaning “yellow”). Recent
                  Shifting consumer preference towards naturally sourced products   research has discovered a third carotenoid in the
               will drive the industry growth. Synthetic eye health ingredients market   macula. Called meso-zeaxanthin, this pigment is not found in food
               is driven by low processing costs with high benefits which will impact   sources and appears to be created in the retina from ingested lutein.
               natural eye health ingredients market price trend.        Lutein and zeaxanthin appear to have important antioxidant
                  High surgery costs are the factors influencing consumers toward   functions in the body. Along with other natural antioxidants, including
               OTC supplements to avoid substantial costs on clinical treatments.   vitamin C, beta-carotene and vitamin E, these important pigments
               Development and innovation in terms of product personalization and   guard the body from damaging effects of free radicals, which are
               customization will be a key strategy for the nutraceutical industry.  unstable molecules that can destroy cells and play a role in many
                  Capsule, soft gel and tablets accounted for more than 40% of the   diseases.
               industry share in 2016. Reduced side effects along with ease in   In addition to important eye and vision benefits, lutein may help
               consumption  are  the  factors  positively  influencing  the  product   protect against atherosclerosis (buildup of fatty deposits in arteries),
               penetration.                                           the disease that leads to most heart attacks.
                  Age-related macular degeneration treatment is the leading
               segment for the product consumption. Rising dry eye syndrome
               diseases globally is another factor fueling the eye health ingredients
               market.

             44 FOOD FOCUS THAILAND  APR  2018


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