Page 41 - FoodFocusThailand No.181 April 2021
P. 41

STRATEGIC R & D


                     There has been a growing awareness among consumers for   Need to Know
                  various food trends due to globalization. New and untapped markets
                  are being explored by food manufacturers, wherein even domestic
                  players are developing their product offerings to meet the rising   Food coating market worldwide
                  competition in the market. For instance, manufacturers in China, India,   is projected to grow
                  and Japan have developed their own food coating equipment that   by USD 1.8 billion, driven by a
                  are as good as the imported equipment or the equipment supplied
                  by the market leaders in coating technology. To get an edge over   compounded growth of 4.8%.
                  competitors in both domestic and international markets, companies
                  are focusing on innovating their food coating technology offerings   Source: www.reportlinker.com
                  through innovative technologies, such as electrostatic coating, which
                  offers 98% coating of all products, making it an even more efficient
                  coating than traditional flavorings methods.
                     Due to the presence of major manufacturers of food coating   period. As the world’s second largest economy and the new game changer
                  equipment and ingredient manufacturers, markets in countries such   in global markets, China exhibits the potential to grow at 7.8% over the
                  as the US, the UK, Germany, and France have become saturated   next couple of years and add approximately USD 523.3 million in terms
                  and extremely competitive; the growth of the food processing industry   of addressable opportunity for the picking by aspiring businesses and their
                  in developed economies compel manufacturers to identify untapped   astute leaders.
                  potential markets and clients in emerging markets. Food coating and   The food coating market in China, the world`s second largest economy,
                  equipment manufacturers require substantial investments to set up   according to Reportlinker, is forecast to reach a projected market size of
                  a new manufacturing unit in a developing country. Apart from internal   USD 1.3 billion by the year 2027 trailing a CAGR of 6.5% over the analysis
                  investments in facilities, manufacturers also need to spend heavily   period 2020 to 2027. Among the other noteworthy geographic markets
                  on the development of an efficient supply chain network and on the   are Japan and Canada, each forecast to grow at 1% and 2.6% respectively
                  storage of raw materials and finished goods.         over the 2020-2027 period. Within Europe, Germany is forecast to grow
                     Representing the developed world, the United States will maintain   at approximately 1.7% CAGR.
                  a 3.7% growth momentum. Within Europe, which continues to remain
                  an important element in the world economy, Germany will add over
                  USD 61.6 million to the region’s size and clout in the next 5-6 years.
                  Over USD 49.3 million worth of projected demand in the region will   เอกสารอ้างอิง/Reference
                  come from Rest of Europe markets. In Japan, food coating ingredients   www.marketsandmarkets.com
                  will reach a market size of USD 203 million by the close of the analysis   www.reportlinker.com














































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         38-41_Smart Production_Dr.Kanithaporn.indd   41                                                             22/3/2564 BE   17:13
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