Page 67 - FoodFocusThailand No.228 March 2025
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                   Food Authenticity:




                   Real, Original, Not Fake, Not Mixed Up




                   “Food authenticity” refers to genuine food products that are not adulterated or misrepresented. The food is
                   exactly what it claims to be, whether in terms of ingredients, origins, or production methods.


                      The concept of food authenticity has evolved from simply   processing stages. In addition, food fraud techniques evolve rapidly.
                   identifying food counterfeiting and misleading consumers. Initially,   Traceability allows from-farm-to-fork tracking of food products.
                   food authenticity focused mainly on preventing the substitution   Effective traceability helps in identify and verify the sources of
                   of valuable ingredients with less valuable ones and preventing   ingredients, assisting in the detection and prevention of fraudulent
                   improper labeling. Over time, the concept has expanded to   activities. Transparency in the supply chain builds trust among
                   include respect for cultural, traditional, and local culinary roots.   consumers, allowing them to make informed choices and feel
                   After the Industrial Revolution (around the 1960s-1970s), the   confident in the authenticity of the products they purchase.
                   concept was used further developed for the establishment of   Technologies such as blockchain, radio-frequency identification
                   food industrial production and standardization. This ultimately   (RFID), and the Internet of Things (IoT) can be integrated with
                   aimed at protecting consumers from health risks as well as   supply chain management.
                   fraudulent, and ensuring the integrity of overall food supply
                   chains.
                      Food authenticity is sometimes confused with food safety.
                   The primary concerns are somewhat different. Unlike food safety
                   issues, the foods are intentionally misrepresented with a primary
                   aim to reduce their cost and increase profit margin. Such
                   malpractices may or may not cause a direct health impact on
                   consumers. The case of melamine in infant formula is an example
                   of an increased risk of kidney stones and renal failure among
                   infants. In contrast, the substitution of beef with horsemeat may
                   not directly pose health impacts on most consumers, except for
                   those who showing allergic reactions to horsemeat proteins.
                   Other aspects underlying similarities and differences between
                   food authenticity and food safety are shown in Table 2.
                   Methods of Food Authenticity Testing
                   Spectroscopic methods (Infrared, Raman, nuclear magnetic
                   resonance (NMR), handheld-laser induced breakdown
                   spectroscopy): These methods provide detailed molecular
                   insights that help distinguish genuine products. Chromatography
                   (GC-MS, LC-MS): These methods provide detailed information
                   regarding molecular patterns. DNA-Based detection: This
                   method identifies plant and animal species, as well as genetically
                   modified species in foods.  Blockchain technology: This
                   technology provides a tamper-proof and transparent record of
                   all transactions in the food supply chain and traceability of all
                   ingredients and foods through verified documentation processes.
                   RFID and IoT: These technologies, when integrated with devices,
                   can be used to monitor and track products in real time, providing
                   detailed information about their journey through the supply chain.
                   The Crucial Roles of Supply Chain Transparency
                   on Food Authenticity
                   The main challenges of food authenticity testing include the
                   complexity of the food supply chain. In one food product, its
                   ingredients may travel through multiple countries and passed
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