72
AUG2017
FOOD FOCUS THAILAND
SITE
VISIT
Thailand
AsaHubofFood IngredientsProvider
The event was also aimed to inspiremore overseas exhibitors and
visitors to attend Fi Asia 2017, whichwill be held on 13-15 September
at BITECBangkok, Thailand.
“We emphasize on selected media that focus on economic
development and food industry. Media will understand the industry,
importanceof ingredientsandcommunicate rightmessage toconsumers,
if theyhaveactuallyvisitedour incrediblecountryandexperiencedsome
of our leading food&beveragecompaniesand their products.Theycan
be right communicating tools to the massive prospects.” said Ms.
RungphechChitanuwat,GroupDirector -ASEAN, UBMAsia (Thailand)
Co., Ltd.
With TCEB’s support, 31 journalists from relevant media from 7
ASEAN countries visited 3 leading food companies in PhraNakhon Si
Ayutthaya and Samut Sakhon and 2 institutes, professional research
and service on food and food ingredients, beverage and packaging.All
visitedcompaniesshowcased innovativeandhighqualityproductswhich
primarily use theabundanceof rawmaterials sources fromThailand.
TipcoF&BCo., Ltd.
Tipco F&B Co., Ltd. operates as a subsidiary of Tipco Foods Public
CompanyLimited.Thecompanyproducesanddistributes ready todrink
juicesunder TipcobrandandSqueezebrand, holding the largest share
(approx. 50%) in the fruit juice market in Thailand. The company also
emphasizes on research and development of agricultural products;
therefore, Tipco Biotech Co., Ltd. has been founded. Tipco Biotech
focuseson researchanddevelopmentofplantexpansion,plantandherb
extraction and breed development of TipcoHomSuwan pineapple.
ArcadiaFoodsCo., Ltd.
Arcadia FoodsCo., Ltd. is a pioneer in research and development in a
wide range of product lines including premixed flours (suchas predust,
batter and tempura), sauces and dipping sauces, seasoning powders
and marinades, and other food ingredients. The company has been
certified for GMP, HACCP, ISO 9001: 2008, HALAL, andBRC Issue 7;
and has also received the top national SMEs Award for Organization
Management in 2015, as well as the Thai Select Award from the
Department of International TradePromotion,MinistryofCommerce for
theirTomYamsauce, PadThai sauce, andstir-frysauce. Thecompany
has also announced ‘Arcady Prung Dee’ branded product line to the
market. Thecompany’sproductsoffer great convenience for customers
in food manufacturing as well as in the business group consisting of
hotels, restaurants and catering – or HoReCa. The company believes
that good foodordietarybrought people’s lifebetterandR&Dalongwith
creativity brought good food&dietary.
RamaProductionCo., Ltd.
Rama Production Co., Ltd. has been accepted as one of the leading
distributors representing world class manufacturers of food and
pharmaceutical ingredients and additives fromEurope, USAandAsia.
Thecompanypresented thesolution forvaluecreationwhich is innovative
functional compound based on High-Activity Transglutaminase (TG)
Enzyme. Itprovidesexcellent functions forproteinbinding,waterholding
capacity, texture improvement and yield improvement which allows
manufacturers to create value for meat, surimi, seafood products and
manymore applications.
RamaProduction’s innovationcenter isservedasapplication lab for
R&D and to provide technical services for solving problems and
developingproduct formulations forvarioussegmentsofproducts,namely
meat and processed seafood applications, dairy and beverage
applications, bakery and noodle applications, as well as confectionery,
supplement and pharmaceutical applications. Also, there are premix
facility and sanitized warehouse with standardized logistics system
ensuringproduct quality and on timedelivery.
The program also included a visit to Thailand Institute of Scientific
andTechnologicalResearch (TISTR)–TISTRhas longplayedaneminent
role to accomplish the national research mission in science and
technology.Asa result, thesuccessesof various researchprojectshave
been transferred to the industrialandagricultural sectors fromupstream,
midstream and downstream operations with the complete process
management. The last visit was at Faculty of Agro-Industry, Kasetsart
University.Established in1980, theFacultyofAgro-IndustryatKasetsart
Universityhasgainedworldwide respectand recognitionasAsia’s leader
in thefieldof agro-industryandbecome thebest resource for academic
studies and scientific research. The faculty’s researches andacademic
services respond to theneedsof people in theagro-industryandplaya
vital role inadvancing theeconomicandsocialdevelopmentof thenation.
This program also included press conference in cooperation with
Ms.Darunee Edwards, the Advisory Board of the Food Science and
Technology Association of Thailand (FoSTAT). The press conference
enables the journalists a better understanding of developments and
trends in theThai andASEAN food&beverage industries.Anetworking
reception allowed industry leaders to informally network with the
journalists to further promoteThailand’sstrengthsand resources for the
food& beverage and food ingredientsmarket.
…Highquality food ingredient is thekey tosuccessas itcreates food
& beverage product differentiation and complete product perfection.
Thesewill sustainablyboost Thailand tobe the “Kitchenof theWorld”…
UBMAsia (Thailand)Co.,Ltd., theorganizerofFiAsia, recently
held a successful journalist program named “Fi Asia 2017
ASEANF&BMediaCampaign” toencouragemediacoverage
andpositionFiAsiaas theASEANbusinessplatform for food
and beverage ingredients.
