For more information, please contact
Ms. Chalinee 08 6908 2377
Note:
Theorganizer reserves the rights to alter programwithprior notice
Organizedby:
Official Publication:
34
FromBrain to Shelf –Welcome to theworldof NPD!
Let’s learnhow to successfully launchnewproducts
14.15-15.15
Design for Success:An Epicof NewDesign
Journey
• Design strategy todrive business success
•Analysis of critical success factor in design for
product value added
• Case study of successful design
By: Assistant Professor Dr.ChokeanandBussracumpakorn
Director of Industrial DesignersSociety
FoundingDirector of DesignServiceSociety
15.15-15.45 NetworkingRefreshments
15.45-16.45
Brilliant IdeasWeCan Learn From Japan:
BrandingandMarketing Strategies
• F&Bmarketing style of Japanesemanufacturers
• Case study of F&Bmarketing in Japan
•What we learn from Japanese idea
By: Ms.KrittineePongthanalert
Personal Blogger of JapanGossip by
เกตุ
วดี
Marumura
16.45-16.50 Close theSeminar and LuckyDrawSession
8.00-9.00 Registration
9.00-10.00
Food Lawand Policy:Beyond theNext Decade
of FoodRegulationRelated to F&B Industry
•Global F&B trend
• Food law andpolicy of Thai FDA
By: Dr.TipvonParinyasiri
Director of Bureau of Food
Food andDrugAdministration, Ministry of PublicHealth
10.00-10.30
ChoosingCollagen Peptides:
Options andOpportunities
By:Ms.TranThi HoangThu
Technical SalesManager (Collagen/Gelatin)
VinhHoanCorp.
10.30-11.15 NetworkingRefreshments
11.15-12.15
R&D in theNewDecade:
It’s time forQuality Systems
• New concept of R&D in2020
•Quality systems and its application for R&D
By: Assistant Professor Dr.Pisit Dhamvithee
Director of Product InnovationResearchUnit (PIRUN)
Department of Product Development
Faculty of Agro-Industry, Kasetsart University
12.15-13.15 Luncheon
13.15-14.15
Food FortificationwithMicronutrients:
Past,Present and Beyond
• How to solvemicronutrient malnutrition problem
•Micronutrients that fit for F&B industry
•Micronutrient fortifyingprocess and packaging
By: Professor Dr.Visit Chavasit
Institute of Nutrition, Mahidol University
